Content optimization involves the use of text, images, and videos.
The course is designed by the Moz team, who have compiled Rand Fishkin’s whiteboard Fridays into one course. The course contains over three and a half hours of video content that breaks down the fundamentals of SEO. It covers everything from link building to on-page optimization. The course also covers the basics of content marketing and advanced web analytics.
Before you sign up for an SEO course, make sure that you have read the course’s official Google documentation. It will give you specific guidance on how to use keywords. The official Google documentation will also give you information on the right keyword density. In addition, it will tell you what content is more important than others, and how to use meta tags to boost your website’s ranking.